Born in the High Himalayas. Crafted for the Animals We Love.
Petofeels was founded with a single promise: to free dogs and cats from bleached rawhides, petroleum-based plastics, and synthetic toys. By uniting generational Himalayan yak herders and an established alliance of over 150 women artisans in Kathmandu, we bring unadulterated natural nutrition, dental wellness, and organic comfort to pets worldwide.
The Pure Sourcing
Single-source yak milk from free-grazing mountain herds, naturally cured under Himalayan sun.
Artisan Handcraft
Traditional wet felting, hand-knotting, and rigorous 3-step safety inspection for pets.
Vital Pet Wellness
Dental plaque scraping, 65%+ bioavailable protein, and calming anxiety relief.
65%+ Protein
Free-Range Yak Dairy
Dental Defense
Safe Mechanical Plaque Abrasion
0% Plastics
100% Biodegradable Lifecycle
Living Wages
150+ Women Artisans in Nepal
Global Exports
Modern ethical standard born from generational Himalayan craft
Women Artisans
Earning sustainable fair living wages in Kathmandu
Natural Ingredients
Pure yak milk, pasture wool, wild hemp & allo nettle
Global Markets
Supplying trusted pet retailers across USA, EU & Asia
More Than a Workshop. A Complete Mountain Pet Ecosystem.
While mass pet brands rely on bleached rawhides, petroleum plastics, and synthetic dyes, Petofeels engineered an entirely natural way forward. Our founders united high-altitude yak herders, wild foraging communities, and master Kathmandu craftswomen into five specialized, all-natural product pillars for dogs and cats.
Himalayan Yak Dog Chews (Churpi)
Handcrafted from single-source yak and cow milk in high Himalayan pastures above 14,000 feet. Curdled with lime juice and Himalayan salt, smoke-cured for months in mountain drying sheds. Provides prolonged mechanical plaque scraping, jaw exercise, and mental calmness without toxic rawhide chemicals.
Wool Felt Pet Toys
Solid-core wool balls, mice, and sensory chase shapes hand-felted using mountain spring water. Ultra-gentle on puppy teeth and senior gums, completely quiet on hardwood floors, and free from plastic squeakers.
- AZO-free non-toxic mineral dyes
- Interactive fetch for dogs & cats
Hand-Molded Felt Cat Caves
Seamless 3D sculpted sleeping pods created from dense unspun pasture wool. Wool's natural lanolin soothes nervous cats, while the thermal-regulating hollow cocoon keeps pets warm in winter and cool in summer.
- Self-cleaning, odor-repelling lanolin
- Mufflers ambient household noise
Hemp Dog Harness & Walking Belt
Spun from organically grown mountain hemp stalks that grow wild across western Nepal. Naturally 4x stronger than cotton, anti-chafing, hypoallergenic, and impervious to mildew or UV breakdown.
- 3,250N tensile burst strength
- Breathable, gentle on dog coat & skin
Allo Mountain Tug Toys
Harvested from wild Himalayan stinging nettle (Girardinia diversifolia) by mountain foraging communities. Multi-strand braided rope naturally flosses canine teeth during vigorous tugging and play.
- 100% Plant cellulose — zero plastic cords
- Micro-fibers gently sweep gums
How 22 Years Shaped Nepal's Most Diverse Pet Workshop
Trace the journey of our raw materials from ancient mountain traditions to modern pet homes worldwide.
Pastoral & Artisan Wisdom
Generations of yak herders in high-altitude pastures and Kathmandu master craftswomen practicing traditional handcrafting.
Authentic Churpi Chews
Direct fair-trade alliances with pastoral families in Langtang to smoke-cure pure yak milk into durable dental chews.
Hemp & Allo Nettle Launch
Engineered ultra-durable wild hemp walking harnesses and natural flossing nettle tug toys for strong chewers.
Modern Export Standard
Founded by Merisha Neupane & Ayush Subedi, delivering ISO-tested sustainable pet essentials to conscious retailers across 30+ nations.
Crafted With Consciousness
We believe that what benefits your pet should never compromise the earth or the people who make it. Every Petofeels piece adheres to strict ethical and ecological benchmarks.
100% Himalayan Purity
Single-source yak milk, organic botanicals (turmeric, beetroot), and 100% natural New Zealand wool. Zero fillers, binders, or rawhide.
Ethical Women-Led Trade
Providing sustainable living wages, safe workshops, and community education for local women artisans in Kathmandu.
Traditional Handcrafting
Each item is uniquely shaped by hand using ancient Himalayan wet felting and wood-carving techniques—no mechanized shortcuts.
Rigorous 3-Tier Quality
Inspected individually for structural density, chew resistance, clean seams, and pet safety before export packaging.
Our Ingredients & Artisan Method
From high-altitude grazing grounds in the shadow of Mount Everest to your companion's paws—here is how we maintain unparalleled quality at every step.
14,000+ Ft Himalayan Pastures
High-Altitude Sourcing
Single-source yak and cow milk from free-grazing Himalayan herds, alongside certified pure New Zealand fleece.
AZO-Free & Chemical Free
Pure Mountain Rinsing
Filtered water washes remove impurities. We use only organic botanical dyes and non-toxic food-grade processes.
Centuries-Old Felting Craft
Artisan Hand-Shaping
Each item is individually molded, dense-kneaded, and detailed by master artisans in Kathmandu without synthetic resins.
3-Tier Safety Assurance
Solar Curing & Inspection
Naturally smoke-cured and sun-dried for optimal moisture and density, tested against international pet safety standards.
Our Founders & Leadership
Petofeels was established in 2026 by Merisha Neupane and Ayush Subedi to build Nepal's most progressive, all-natural pet brand. Rather than starting from scratch, they united centuries of mountain pastoral wisdom, high-altitude yak herders, and an established cooperative of over 150 master women artisans in Kathmandu into a modern, internationally tested export standard.
Merisha Neupane
Founder & Managing Director
Ethical Pet Innovation & International Quality Standards
With a passionate commitment to animal wellness and Himalayan social empowerment, Merisha founded Petofeels in 2026 to bring Nepal's purest, chemical-free pet nutrition and artisan goods to the global stage. She directs brand innovation, strict export laboratory compliance, and direct partnerships with high-altitude yak herder cooperatives in Langtang and Solukhumbu.
Ayush Subedi
Co-Founder & Head of Operations
Fair Trade Governance, Material Purity & B2B Logistics
Ayush leads Petofeels' artisan cooperative operations across the Kathmandu Valley, championing sustainable living wages, healthcare, and safe workshops for over 150 local women craftswomen. He oversees botanical dyeing, organic hemp harvesting, and rigorous ISO-certified batch testing across all five product families.
“Generational Himalayan Craft. Modern Scientific Safety.”
“When we launched Petofeels in 2026, our goal was clear: pet parents shouldn't have to choose between authentic artisan heritage and modern scientific purity. We united generations of Himalayan yak herders and Kathmandu craftswomen under strict international quality and veterinary testing standards. Every single chew, wool felt toy, cat sanctuary, hemp harness, and allo tug rope represents pure health for your animal and respected, dignified living wages in Nepal. Thank you for joining our journey.”
Fair Living Wages
Kathmandu Artisan Alliance
Ethical compensation exceeding local living standards.
100% Non-Toxic
AZO-Free & Food-Grade
Zero hazardous pigments, bleaches, or heavy metals.
Plastic-Free Guarantee
Fully Biodegradable
Pure wool and natural chews return cleanly to the earth.
Global Export Ready
Air & Sea Freight Compliant
Certified customs clearance for USA, Europe & Asia.
